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Key Features of ADA-Compliant Medical Websites
To ensure compliance, medical websites must meet accessibility standards outlined in the Web Content Accessibility Guidelines (WCAG). These guidelines are divided into four principles: Perceivable, Operable, Understandable, and Robust (POUR). Here’s what they mean in practice:
1. Perceivable Content
- Ensure that all content is available to users in ways they can perceive, regardless of ability.
- Examples:
- Add alt text to all images so screen readers can describe the visuals to visually impaired users.
- Provide captions for videos to accommodate hearing-impaired users.
- Use high-contrast color schemes to improve readability for patients with visual impairments.
2. Operable Design
- Websites must be easy to navigate, even for users with physical or motor impairments.
- Examples:
- Enable keyboard navigation for users who cannot use a mouse.
- Avoid using auto-scrolling elements that can’t be paused or stopped.
- Include clear, descriptive labels for all forms and buttons.
3. Understandable Content
- Content and interfaces should be simple and predictable for all users.
- Examples:
- Use plain language to explain medical services and procedures.
- Ensure navigation menus are consistent across all pages.
- Provide error messages that are clear and easy to correct.
4. Robust Compatibility
- Websites must function well across various devices, browsers, and assistive technologies.
- Examples:
- Ensure compatibility with screen readers like JAWS or NVDA.
- Test the website on multiple browsers and mobile devices.
- Use semantic HTML to enhance compatibility.